A fogyasztói bevonás, ’co-creation’ hatása a fogyasztókra a Nike példáján keresztül bemutatva

Varga, Kata (2014) A fogyasztói bevonás, ’co-creation’ hatása a fogyasztókra a Nike példáján keresztül bemutatva. MA/MSc thesis, BCE Gazdálkodástudományi Kar, Marketing Tanszék.

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Item Type:	MA/MSc thesis
Subjects:	Marketing Culture, sport Management, business policy
ID Code:	7121
Specialisation:	Marketing szak
Deposited On:	17 Apr 2014 11:46
Last Modified:	02 Jul 2016 21:11

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