Decision Making Process in Corporate Sponsorship : Open Call as a Strategy to Attract, Screen, Assess and Select Sponsorship Proposals

Benedetti, Lárcio (2012) Decision Making Process in Corporate Sponsorship : Open Call as a Strategy to Attract, Screen, Assess and Select Sponsorship Proposals. MA/MSc thesis, BCE Gazdálkodástudományi Kar, International Study Programs.

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Free and unrestricted access: http://publikaciok.lib.uni-corvinus.hu/publikus/szd/Benedetti_Larcio.pdf


Item Type:MA/MSc thesis
Subjects:Marketing
Management, business policy
ID Code:6978
Specialisation:Marketing szak
Deposited By: Beáta Vasvár
Deposited On:03 Apr 2014 13:42
Last Modified:02 Jul 2016 21:09

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