The understanding of emotions and emotional brand attachment on customer loyalty in the food industry in Hungary

Shadid, Nada (2018) The understanding of emotions and emotional brand attachment on customer loyalty in the food industry in Hungary. MA/MSc thesis, BCE Gazdálkodástudományi Kar, Corvinus Business School International Study Programs.

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Free and unrestricted access: http://publikaciok.lib.uni-corvinus.hu/publikus/szd/Nada_Shadid.pdf


Item Type:MA/MSc thesis
Subjects:Marketing
Food industry, canning industry
ID Code:11374
Specialisation:Marketing
Deposited On:31 Jul 2018 11:45
Last Modified:31 Jul 2018 11:45

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