B2B service brand identity: the importance of corporate brand identity design : Empirical investigation on the example of B2B Tech company SEON Fraud Fighters

Ovsianyk, Kateryna (2022) B2B service brand identity: the importance of corporate brand identity design : Empirical investigation on the example of B2B Tech company SEON Fraud Fighters. MA/MSc thesis, BCE Kommunikáció és Szociológia Intézet, Kommunikáció- és Médiatudomány Tanszék.

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Item Type:MA/MSc thesis
Subjects:Management, business policy
Marketing
ID Code:15335
Specialisation:Communication and Media Science
Deposited On:27 Jan 2023 12:01
Last Modified:27 Jan 2023 12:01

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